WHO WE ARE
ZEYNEP
Founder, CEO & Co-Host
Zeynep [Yurderi] Marasheski has never been interested in following conventional paths. Throughout her career, she has built brands, launched businesses, and transformed bold ideas into ventures with lasting impact.
In 2009, she founded ZEYZANI, a luxury footwear brand worn by icons including Dolly Parton, Whoopi Goldberg, Kesha, and Addison Rae. Her work earned numerous honors, including a Congressional Proclamation from the U.S. House of Representatives, Business Woman of the Year, Under 40 40 Top CEOs, and the Business Excellence Award and most recently was chosen as one of the Top 30 Women Leaders To Look Out For in 2026.
Building on that same entrepreneurial vision, Zeynep founded Between Us Unlimited, a modern media company built around one simple belief:
The conversations we avoid often shape our lives the most.
Through podcasts, editorial content, books, and original intellectual property, her mission is to create meaningful conversations that strengthen families, deepen relationships, and inspire people to think more intentionally about the lives they’re building.
As co-host of Between Us: Mother Daughter Unfiltered, Zeynep brings entrepreneurial insight, emotional intelligence, and a gift for recognizing the patterns that often go unnoticed. Zeynep's unfiltered and brutally honest style and conversations challenge assumptions with curiosity, honesty, and compassion, encouraging audiences to replace perfection with connection and certainty with understanding.
For Zeynep, every company she has built has shared the same purpose. Whether designing luxury products or creating media brands, the goal has always been to leave people stronger than she found them and to build a legacy the next generation can carry forward in its own authentic voice.
Today, along side her daughter, Tara Khaleesi, Zeynep continues to build that legacy through Between Us: Mother Daughter Unfiltered, the flagship podcast of Between Us Unfiltered, where unfiltered conversations have the power to strengthen families, deepen relationships and inspire people to become more connected, more self-aware, and more intentional in the lives they build for themselves and with others.
TARA KHALEESI
Co-Host & Brand Visionary
Tara Khaleesi brings something increasingly rare to today’s media landscape: the unfiltered perspective of a generation that is often talked about, but rarely heard.
As co-host of Between Us: Mother Daughter Unfiltered podcast, she shares what it’s actually like to grow up in a world shaped by social media, constant comparison, academic pressure, and rapidly changing expectations. Her honesty, humor, and emotional intelligence have become the heartbeat of conversations that resonate with both teens and adults.
Beyond the microphone, Tara Khaleesi is a high-achieving student, athlete, musician, and performer whose curiosity extends far beyond the classroom. Whether she’s navigating friendships, competition, confidence, or family dynamics, she approaches each conversation with authenticity, empathy, and a willingness to ask the questions many young people are thinking but don’t always know how to express.
As Brand Visionary at Between Us Unfiltered Media, Tara Khaleesi helps shape the company’s creative direction, ensuring every project reflects the voice and experiences of the generation it hopes to serve.
Her perspective reminds audiences that wisdom isn’t measured by age. Sometimes it begins with having the courage to tell the truth exactly as you see it.
Today, alongside her mother, Zeynep, Tara Khaleesi is helping the next generation of Between Us Unfiltered, where honest, respectful, and unfiltered conversations bridge generations, strengthen families, and remind us that understanding often begins by simply listening to one another.
OUR STORY
BETWEEN US
MOTHER DAUGHTER
UNFILTERED
The conversations we avoid don't disappear. They become distance, misunderstandings, and patterns carried from one generation to the next.
Between Us: Mother Daughter Unfiltered was created around one simple belief: the conversations we avoid often shape our relationships, our families, and the people we become.
Hosted by entrepreneur and founder Zeynep [Yurderi] Marasheski alongside her daughter, Tara Khaleesi, the show explores the moments that define us long before we recognize their significance.
Parenting. Identity. Friendship. Boundaries. Confidence. Heartbreak. Family dynamics. Entrepreneurship. Growing up in a digital world. Growing older in a changing one.
Each episode brings together two generations, not to prove who’s right, but to understand one another a little better.
The conversations are honest and unfiltered, yet thoughtful, emotionally intelligent, and often unexpectedly funny. Nothing is off limits, but everything is approached with curiosity, empathy, and the belief that understanding begins by listening before judging.
What began as a podcast has become the foundation of Between Us Unfiltered, a modern media company dedicated to creating conversations that strengthen families, deepen relationships, and help people navigate life’s most meaningful connections through podcasts, books, editorial content, and original intellectual property.
Whether they’re unpacking friendship drama, generational patterns, social media, parenting, emotional resilience, or the small moments that quietly shape our lives, Zeynep and Tara Khaleesi offer something increasingly rare:
A place where two generations can be honest with each other without pretending to have all the answers. Because the goal has never been simply to start conversations. It’s to create the "unfiltered" kind that continue long after the microphones are turned off.